Lauren Bacon's Blog Posts
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Should Your Nonprofit Use Pinterest?
January 25, 2012 Comments How can nonprofits use Pinterest (and other visually-driven social networking sites) effectively? -
2 Big Wins for our Clients at CUPE's Communications Awards
November 3, 2011 CommentsWoo-hoo! We've just learned that two websites we launched this year have won at the 2011 CUPE Communications Awards!

CUPE's awards celebrate top-notch communications in the labour sector, so we are thrilled to see two of our union clients - the Hospital Employees' Union and CUPE Local 79 - be recognized for their websites.
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How to Find the Audience You Want (When They're Not Necessarily Coming Your Way)
October 19, 2011 Comments
During our Website Redesign webinar, one attendee asked a great question:"You talk about doing research about who your current audience is, but what about identifying and catering towards your target audience (the people who you want to be visiting the website, but aren't necessarily yet)?"
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Webinar Recordings (and Slide Decks) Now Available
October 5, 2011 CommentsFor those who missed our September webinars, we now have recordings and slide decks available for your viewing pleasure!
We've attached them to the blog post for each webinar, so just choose the topic you're interested in:
- Getting Your Message Out During an Election
- Redesigning Your Website? What You Need to Know
- Social Media for Nonprofit Boards
You can also embed the slide decks in your own website or blog if you're so inclined… feel free to share.
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Free Talk Tonight at Net Tuesday Vancouver
October 4, 2011 Comments
This is a bit last-minute, but I just realized that I'd neglected to post here that I will be presenting our recent talk, "Redesigning Your Website? What You Need to Know," at tonight's Net Tuesday Vancouver meetup. Net Tuesday is a fantastic (and free) monthly event for Vancouver-area nonprofits and the techies who love them, and I'm delighted to be their guest this evening.The event takes place at W2 Media Cafe at 111 West Hastings, and begins at 6:00 pm. Full details here.
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WooCommerce: E-commerce Made Simple
September 28, 2011 Comments
One of our favourite purveyors of WordPress themes (that is, design templates) - WooThemes - has just announced a series of e-commerce products.If you're currently using WordPress to power your website and want to start selling products (whether tangible or digital/virtual), this might be a good option for you.
Their new e-commerce tools include:
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Curious for a Living at the Pacific Northwest Drupal Summit
September 26, 2011 Comments
I'll be in Portland next month for the Pacific Northwest Drupal Summit, and I'm looking forward to geeking out on Drupal, open-source and web development for a couple of days in beautiful Oregon. -
Better Questions, Better Websites: Free event for Vancouver web designers
September 19, 2011 CommentsI'm excited to have been invited to speak to the Vancouver Webdesign Meetup group this week on a topic that's close to my heart: Asking better questions. In this talk, I go beyond widgets and code, and deeper than site architecture and design - to the root of what drives human interaction, and should drive technology decisions as well: function, meaning, delight and evolution.
The event takes place Wednesday, September 21 at 7:00 pm. More details here.
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Social Media for Nonprofit Boards
August 18, 2011 Comments
Update: Our slide deck, and a full recording of this presentation, are now available for viewing - just scroll down to the end of this post. Like many of my colleagues here at Raised Eyebrow, I sit on a couple of nonprofit boards in my spare time - and one of the things that's been rewarding for me when I wear that hat is that I can bring some web-geeky expertise to the table and help my fellow board members understand how they can leverage their online networks as well as their offline ones, to support the causes we're involved in. -
Redesigning Your Website? What You Need to Know
August 15, 2011 Comments
Update: Our slide deck, and a full recording of this presentation, are now available for viewing - just scroll down to the end of this post. So, it's the thirteenth time you've come up against the limitations of your current website, and you feel like you're hitting your head against a not-very-forgiving wall. Maybe it can't support multimedia the way you want it to. Or you really need an events calendar, but you've been hacking your blog as a sort of workaround that doesn't really cut the mustard. Or hey - maybe it just looks dated, and that shade of yellow you all loved five years ago is looking tired. You know it's time for a redesign.
